NKENGNETWORK
Business Glossary

Aโ€“Z Guide to Business Operations

Clear, detailed definitions of our core services and the industry terms every business owner should know โ€” from checkout and fulfilment to provisioning and white-label SaaS.

40 terms

A

Affiliate Program

Growth

A performance arrangement where a partner promotes a business's products using a tracked link and earns a commission on any resulting sale. Healthy programs depend on reliable attribution (so credit is never lost), transparent dashboards, and timely payouts.

API (Application Programming Interface)

Platform

A structured way for two software systems to talk to each other. In a business platform, APIs let external tools read or write data โ€” for example pulling orders into an accounting system or pushing a product to a marketplace โ€” without manual export/import steps.

B

B2B Marketplace

Commerce

A marketplace built for transactions between businesses rather than between a business and a consumer. B2B marketplaces typically add contract management, bulk pricing, escrow, and verified-business profiles to support higher-value, higher-trust trades.

Bill of Materials (BOM)

Operations

The complete list of raw materials, components, and quantities needed to make a product. In an AI design-to-manufacture workflow, the BOM is generated from the design and drives cost estimation, sourcing, and production planning.

C

Checkout

Commerce

The flow a buyer follows to confirm an order and pay. A good checkout minimises fields, supports guest purchase, shows accepted methods early, and never surprises the buyer with extra fees at the last step. Every extra step is a place to lose a sale.

Commission

Finance

A percentage or fixed fee paid to an affiliate, reseller, or agent for a sale they influenced. Commissions are calculated automatically from tracked attribution and paid out on a defined schedule.

CRM (Customer Relationship Management)

Platform

Software that centralises every interaction with a customer or prospect โ€” contacts, deals, emails, calls, notes โ€” so the whole relationship is visible in one place. A connected CRM feeds sales data into invoicing, marketing, and support automatically.

Cross-Border Commerce

Commerce

Selling to buyers in other countries. Done well it means showing local currency, local shipping options, local payment methods, and collecting any duties at checkout so the buyer's experience matches domestic shopping.

D

Domain Name

Infrastructure

The human-readable web address customers type to reach a business โ€” for example yourbrand.com. A domain is registered, not owned outright, and renewed before expiry; letting it lapse can take a website and email offline overnight.

Dropshipping

Commerce

A fulfilment model where the seller takes the order but a supplier ships directly to the buyer. It removes the need to hold stock but shifts the risk to supplier reliability and shipping transparency.

E

ERP (Enterprise Resource Planning)

Platform

Software that unifies the core processes of a business โ€” inventory, finance, HR, procurement, sales โ€” into one system so every department works from the same data rather than disconnected spreadsheets.

Escrow

Finance

A trusted third party that holds buyer funds until the seller meets agreed conditions (e.g. delivery confirmed). Escrow is common in B2B and high-value trades because it removes the 'pay first and hope' problem for both sides.

F

Fulfilment

Operations

Everything that happens after an order is paid until the customer has it: picking, packing, shipping, tracking, and handling returns. A sale is only finished when the customer holds the order, not when the payment clears.

G

Gateway (Payment Gateway)

Finance

The service that securely takes a buyer's card details, authorises the charge, and settles funds to the seller's account. A good gateway supports the currencies and countries you sell to and handles subscriptions if you offer them.

H

Headless Commerce

Commerce

An architecture that separates the storefront front-end from the commerce engine behind it. It lets a business reshape the customer experience quickly without touching inventory, pricing, or order logic in the back office.

Hosting (Web Hosting)

Infrastructure

The server space where a website lives and is served to visitors. Hosting ranges from affordable shared plans to dedicated resources for high traffic; what matters for a business is uptime, speed, and managed security updates.

I

Inventory

Operations

The stock a business holds, tracked per location and per variant. Real-time inventory prevents overselling across channels and, combined with reorder thresholds, removes the guesswork that causes both stockouts and excess stock.

K

KYC (Know Your Customer)

Security

The checks a business runs to verify who its customers are, typically to meet regulatory and anti-fraud obligations. KYC underpins trust on marketplaces and in any service that handles payments or sensitive data.

L

Last-Mile Delivery

Operations

The final leg of shipping โ€” from a local hub to the customer's door. It is the most expensive and visible part of logistics; live tracking and proof of delivery protect both the buyer's experience and the seller against disputes.

M

Multi-Branch

Operations

Operating more than one location under one business. The healthy model keeps a single source of truth (one inventory, one chart of accounts) while letting each branch manager act within clear, role-based limits.

Multi-Currency

Finance

The ability to show prices and accept payment in a buyer's own currency while settling in the seller's base currency. Done well it lifts cross-border conversion without making accounting a mess of mixed currencies.

Multi-Tenant

Platform

A software architecture where a single platform serves many independent organisations (tenants), each with isolated data, users, and branding. It is what makes white-label SaaS possible without standing up a separate install per client.

O

Onboarding

Platform

The process of getting a new user or client set up and productive. Automated onboarding โ€” provisioning a tenant, assigning a subdomain, inviting the team โ€” turns a multi-day setup into minutes.

P

Point of Sale (POS)

Commerce

The system used to record in-person sales, take payment, and update inventory in real time. A connected POS shares one inventory pool with online sales so a sale in-store instantly reduces stock shown online.

Provisioning

Infrastructure

Automatically setting up a service after a purchase โ€” registering a domain, creating a hosting account, issuing an SSL certificate, or spinning up a mailbox. Provisioning turns infrastructure from a manual chore into a product that can be sold.

R

Reorder Point

Operations

The stock level at which a new purchase order should be triggered automatically. Threshold-based reordering replaces 'someone noticed the shelf was empty' with predictable, data-driven replenishment.

Reseller

Growth

A partner who sells a platform's products under their own brand, often at their own price, and owns the customer relationship. Resellers carry more responsibility than affiliates and earn a larger cut in return.

Return (RMA)

Commerce

A buyer sending an order back, tracked through a Return Merchandise Authorisation. A structured returns flow โ€” reason, evidence, resolution (refund, replacement, credit) โ€” protects margins and keeps disputes from escalating.

Row-Level Security (RLS)

Security

Rules that control which records a user can read or change, down to the individual row. RLS is what keeps one branch, tenant, or customer from seeing another's data inside a shared platform.

S

SaaS (Software as a Service)

Platform

Software delivered over the internet on a subscription basis, rather than installed locally. SaaS shifts the burden of updates, hosting, and security to the provider and lets a business start small and scale on demand.

SKU (Stock Keeping Unit)

Operations

The unique identifier for a specific sellable variant of a product (size, colour, material). Accurate SKUs are the backbone of inventory, reorder logic, and multi-channel stock sync.

SSL Certificate

Infrastructure

The digital certificate that encrypts the connection between a website and its visitors โ€” producing the browser padlock. SSL is mandatory for trust and required by every modern payment processor.

Supplier

Operations

An external business that provides the goods or materials a seller needs. Measuring supplier performance โ€” on-time delivery, accuracy, dispute rate โ€” is how a marketplace protects its own reputation through its vendors.

T

Tenant

Platform

An isolated organisation inside a multi-tenant platform, with its own users, data, and configuration. In a white-label setup each client is a tenant, fully branded but sharing one underlying system.

TLD (Top-Level Domain)

Infrastructure

The last part of a domain name โ€” .com, .it, .store. Country TLDs (.it, .de) and newer descriptive TLDs (.store, .online) can reinforce a brand or a market while classic .com remains the default.

U

Uptime

Infrastructure

The percentage of time a service is available and working. A 99.9% uptime guarantee means roughly 43 minutes of downtime a month โ€” the standard a business should expect from any platform it relies on.

V

VAT (Value-Added Tax)

Finance

A consumption tax applied at each stage of the supply chain, ultimately paid by the end buyer. For cross-border sales, showing the total including VAT at checkout avoids the surprise charges that drive returns.

W

Webhook

Platform

An automated message sent from one system to another the moment something happens โ€” an order is paid, a form is submitted. Webhooks let platforms react in real time instead of polling for changes.

White-Label

Growth

Selling a platform under a partner's own brand, domain, and colours while the underlying technology is maintained by someone else. White-labeling lets an agency productise a service as recurring-revenue SaaS without writing code.

WMS (Warehouse Management System)

Operations

Software that controls the movement and storage of stock inside a warehouse โ€” receiving, putaway, picking, packing, shipping โ€” and tracks every movement so nothing is unaccounted for.

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